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Whoop, the company behind the Whoop 5.0 fitness tracker, has introduced a new social feature called Humans. This addition allows users to connect, share health metrics, and interact with friends and family through comments and reactions.
A Verifiably Human Network
In a press release, Whoop founder and CEO Will Ahmed described the feature as the “most verifiably human network ever launched.” The platform is designed to ensure that every account is linked to a real person with a verified heartbeat. By sharing data such as sleep, strain, activity, and recovery, Whoop aims to differentiate itself from traditional social media platforms that often feature curated or AI-generated content. Because the information is based on physiological data, the company notes that users cannot fabricate their activity.
Alongside the data-sharing capabilities, the company is also rolling out a feature called Moments. This allows members to post personal experiences and workout photos, adding a social layer to the existing health tracking metrics.
Privacy and Data Control
Whoop emphasized that members maintain full control over their privacy settings, including who can follow them and what content is visible to others. These preferences can be adjusted at any time. The company stated that it does not sell or monetize personal health information. Furthermore, activities marked as sensitive are not shared by default, and a “stealth mode” is available for users who wish to temporarily hide their data.
Integration with Existing Features
The new Humans feature will coexist with Whoop’s existing Teams functionality, which allows users to join groups and participate in leaderboards. According to the company, 57% of its members currently belong to at least one team. Following the update, both features will be housed under the app’s Community tab, with the Teams feature appearing below the new Humans section.
Whoop Humans is currently available within the Whoop app for all members. Access requires a Whoop wearable device, which is provided through annual memberships priced between $199 and $359.
