A new Hulu documentary series titled Get Huge: Looksmaxxing to Death explores the dangerous and sometimes fatal world of online self-optimization and the manosphere. Scheduled to premiere on November 10, the project is directed by Stacey Lee and executive-produced by journalist Jennings Brown.
Inside the Dangerous World of Looksmaxxing
The documentary centers largely on a 44-year-old former model, lawyer, and supplement impresario known as Huge, who fled the United States to Thailand to escape FDA legal pressure on his company. Operating under the motto “a day natty is a day wasted,” Huge built a massive following of lonely and disaffected young men by promoting extreme biohacking, heavy drug use, and a hedonistic lifestyle from his home in Pattaya.
As reported by WIRED, the series kicks off with the death of Laith Abdallah Algaz—known online as “Leo and Longevity”—a penis enlargement influencer who was found dead in Huge’s home in January 2023. Thai police concluded that Algaz died of blunt force head trauma in an open case, while internet sleuths immediately tied Huge to the incident. Huge was previously linked to two other prominent looksmaxxers, Nick Weisser and Josh Brooks, who died under mysterious circumstances in 2018 and 2021.
Director Stacey Lee gained extensive access to Huge’s compound to document what she describes as a continuous performance of hyper-masculinity. The filmmakers quickly realized that the true story extended beyond a standard true-crime narrative, diving into why vulnerable young men are drawn to Thailand and why extreme masculine ideals are proliferating online.
Throughout the series, Huge’s inner circle—which eventually includes influencer Connor Murphy—engages in escalating self-destructive behavior, extreme looksmaxxing practices, and heavy drug use while constantly bickering. Lee notes that the biohacking and looksmaxxing movement exhibits a strong homoerotic element, with men oiling up in Speedos and adopting drug habits originating from gay culture, alongside Huge maintaining a group of Thai sex workers he refers to as his harem.
Tragic Aftermath and Lasting Impact
The dangerous trajectory of the movement extended past the end of filming, when Murphy was found dead in a backyard lake in July 2026. Authorities ruled the cause of death as accidental drowning, though reports indicated he had been engaging in erratic behavior and using liquid gold and various substances. To the documentary team, Murphy’s death represented yet another casualty of an extreme subculture, though Huge himself previously dismissed such risks, stating that people learn from bad things happening.
Meanwhile, the broader looksmaxxing movement has only continued to grow in popularity. Younger influencers like 20-year-old Clavicular have expanded their profiles through workshops and fashion show appearances, despite legal friction and a cease-and-desist sent to the Hulu production team regarding fashion show footage.
Publicist Mitchell Jackson told WIRED that Hulu relies on Clavicular for promotion rather than the reverse, a claim disputed by Brown, who maintained he attended the event in a personal capacity. Ultimately, despite the tragedies surrounding figures like Algaz and Murphy, the shifting goalposts and extreme nihilism of the looksmaxxing community continue to attract followers seeking self-improvement.
